Lean Digital Marketing eBook
Lean Digital Marketing eBook

Make Marketing More Efficient

Lean processes involve continuous improvement to operate more efficiently and to instill a sense of ownership by all stakeholders. Traditionally, we think of manufacturing as the primary beneficiary of lean, but any process can be improved this way, and marketing is no exception.
The Valuable Information
in this eBook Includes:
  • Strategies and tools for implementing lean processes
  • The benefits of a lean approach to inbound marketing & lead nurturing
  • What an inbound marketing and lead nurturing team looks like
  • Steps for continuous improvement in your digital marketing
  • Real lead-nurturing cases using lean processes

Plan Do Check Adjust

Lean Digital Marketing eBook by John McTigue

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